Ever go into the juice aisle? Have you looked for 100% juice? Not as easy as one would think. The added sugars and preservatives don’t call themselves out, but rather hide in the small type ingredient list on the back of the bottle. Even more challenging is finding a company committed to 100% whole food supplements.
Innate is 100% whole food. We say it right on the label, and that’s our guarantee.
Most of you probably have not toured a vitamin company, or seen what ingredients actually go into most supplements. If you did, you may be a bit surprised. Pictured on the previous page is the joy that we at Innate see every day. Real, fresh and raw whole foods…These foods are beginning the journey of milling, concentration and drying to become the vibrant nutrition that is guaranteed in every product. Not so with most products.
If you tour a typical supplement company, you won’t see anything but corporate offices and a shipping department. If you’re able to see a supplement company that produces its own products, then you would probably see bags and barrels of isolated vitamins that look more like refined sugar and chemicals than anything that is edible. And then once these isolated components are stamped into capsules, tablets or powders and labeled with pretty pictures of foods long-since removed — would it then be food? Of course not.
Innate starts from the ground up. Literally. Fresh oranges, broccoli, cabbage, blueberries, and much more arrive daily. This is nutrition. This is what we demand for our own health and we wouldn’t expect anything less for you.